Le Iconiche — Romano Vincenzo
Italian olive oil. Iconic glass.
In the olive oil world, the bottle is often an afterthought — a standard shape, a paper label, a foregone conclusion. Romano Vincenzo challenged that assumption entirely.
The bottle as the primary design surface
Le Iconiche is an olive oil collection that treats the bottle as the primary design surface, turning each product into an object you want to display, not just use. No paper label. No sleeve. The glass itself carries the identity of the oil.
Vinitaly Design Awards
The collection earned a place on the Vinitaly Design Awards shortlist — proof that the olive oil industry is ready to rethink what a bottle can be. For a sector built on tradition, this is an act of boldness: letting the glass itself tell the story.
For a sector built on tradition, this is an act of boldness.
ATIU's role
Digital sublimation on olive oil bottle. Full-body decoration replacing traditional labelling. The entire surface becomes the brand — from neck to base, in one seamless pass.
Explore our sublimation technology or request a sample for your project.
